About Us
It’s our business to make your business
a better business
Expertise and experience are essential qualifications to look for in a successful communications partner. Perhaps what is even more important, however, is finding a good fit.
At McConkey Associates, our fruitful client relationships stem from our understanding of their business, and our ability to tailor our services to give that business maximum benefit.
We have big ideas and develop great plans to see them through, giving you well executed strategies that deliver stronger value propositions.
We Promise. We Deliver.
Experienced and skilled creative resource for ‘local’ brands
Effective adaptation and localisation
Strategic research and planning capability
Involved with business at a deeper level, leveraging your brands through retail, B2B, affiliate and corporate
Delivering media value through relevant strategies, accurate targeting and skilled negotiation
Relationships based on shared goals and strong insights
Dedicated team applied to the needs, opportunities and potential of your business
Comprehensive account management and handling, in and out of campaign periods.
Local knowledge.
Global experience.
Though based in Dublin, McConkey Associates has been involved in the implementation of campaigns across Ireland, GB and mainland Europe. This breadth of experience ensures that our clients get bespoke, finely focused creative work, targeting the audience they need – wherever that audience is based.
And, as they venture into other markets they do so with the reassurance of an ally at their side, ensuring value and effectiveness are optimized every step of the way.
The Tool Box
We take the service aspect of our work very seriously. Our core business may be developing strategies, devising effective creative campaigns and negotiating best-value media but everything we do centres around ‘support’ and ‘partnership’.
We provide the full range of services for print, outdoor, TV, radio, online, social and mobile – from insight, to concept, to production, to distribution.
In short, we lessen your burden and increase your impact!
eMail Resources – quick links
_eMail_Resources_141020 Use email marketing to connect with customers FAQ on
IAB Ireland #digital reboot Webinar w Adrian Wreckler and Dr Daniel Knapp – Selected Slides:
IAB_Digital_Reboot_071020
AIB Economic Outlook Sept 2020 – Slides
AIB_Economy_Outlook_Sept_2020
The Perils of #Programmatic Procurement
Excellent report on transparency from @ISBAsays and @PwC or not
Reuters_Digital_News_Report_Ireland_2020
January / February Research – snapshots of the Landscape, excluding
Online Talk Peter Field: Insights On Advertising In Recession – Slide Deck
When faced with a recession, most firms cut back on
Media Reports
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