About Us
It’s our business to make your business
a better business
Expertise and experience are essential qualifications to look for in a successful communications partner. Perhaps what is even more important, however, is finding a good fit.
At McConkey Associates, our fruitful client relationships stem from our understanding of their business, and our ability to tailor our services to give that business maximum benefit.
We have big ideas and develop great plans to see them through, giving you well executed strategies that deliver stronger value propositions.
We Promise. We Deliver.
Experienced and skilled creative resource built upon a strong relationship with shared goals
Effective and efficient adaptation and localisation of strategic thinking and creative
Strategic research and planning delivering actionable market and consumer insights based upon robust data
Delivering quantitative media value through actionable media strategy, accurate targetting and rigorous negotiation
Dedicated team working tirelessly for you to help achieve your challenging goals
Local knowledge.
Global experience.
Though based in Dublin, McConkey Associates has been involved in the implementation of campaigns across Ireland, GB and mainland Europe. This breadth of experience ensures that our clients get bespoke, finely focused creative work, targeting the audience they need – wherever that audience is based.
And, as they venture into other markets they do so with the reassurance of an ally at their side, ensuring value and effectiveness are optimized every step of the way.
The Tool Box
We take the service aspect of our work very seriously. Our core business may be developing strategies, devising effective creative campaigns and negotiating best-value media but everything we do centres around ‘support’ and ‘partnership’.
We provide the full range of services for print, outdoor, TV, radio, online, social and mobile – from insight, to concept, to production, to distribution.
In short, we lessen your burden and increase your impact!
Rising prices and recession fears drive down consumer confidence @banda_ie
This wave of the B&A Consumer Confidence Barometer was conducted
Don’t tell my mother I’m in advertising – she thinks I play the piano in a brothel
The consumer still views Madmen as Badmen, behind Bankers, Estate
SoundCloud Audience Report H2 x 2021
SoundCloud Audience Report : Ireland H2 2021 – just issued.
Nice summary of 0 -> 3P Data for CRM h/t @Kubient
Customer Loyalty and 1st Party Data By now, we’ve all
Google Topics API – interests based targetting: serving three pieces of user interests data to advertisers
Investing in new privacy-preserving technology People are increasingly concerned about
Media Reports
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