Rising prices and recession fears drive down consumer confidence @banda_ie
This wave of the B&A Consumer Confidence Barometer was conducted from the 10th-20th June 2022. Following a slight increase in …
Blog
Don’t tell my mother I’m in advertising – she thinks I play the piano in a brothel
The consumer still views Madmen as Badmen, behind Bankers, Estate Agents and Politicians. “As we emerge with trepidation from the …
Nice summary of 0 -> 3P Data for CRM h/t @Kubient
Customer Loyalty and 1st Party Data By now, we’ve all grown accustomed to that popup or banner offering the non-edible …
Google Topics API – interests based targetting: serving three pieces of user interests data to advertisers
Investing in new privacy-preserving technology People are increasingly concerned about their digital privacy, and they want to know how their …
Margins: Advertising Stagflation by Ranjan Roy
Everyone seems to be talking about inflation, but I’m still having a lot of trouble imagining what non-transitory inflation looks …
Mmmm … Google pushes Cookie Ban back to end 2023
Like Apple, Google planned to end to third-party cookies – the popular tool for tracking users’ activity across the web, …
Privacy Settings
If ever you wanted to explore the Cookies Minefield, here’s a very simple way to dip your toe into “best …
