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Whatever the medium,
Make sure it's well done.

Credit Union

 

Our banner ads for the credit union used the line ‘We look at things differently’ to communicate a difference in attitude to the major banks.

Because Credit Unions are owned by the members there is a sense of working responsibly to the collective good. Of being there for local people in the local community.

This campaign worked across TV Radio Press and online and was highly successful in terms of both awareness and new membership.