The 2018 version of the hotly awaited annual Internet and New Technologies report from Mary Meeker has been published.
Here are a few charts as they relate to Advertising and Ad Tech.
Mobile adspend will and is catching up:
Mobile (Smart phones, Tablets, iPads) is growing dramatically reflecting the advances in 3 & 4G Technology coupled with larger screen sizes delivering a better user experience. Desktop is holding its own.
FANGS appear to be responding to Advertisers demands for more accountability and transparency. 
Almost half the world is connected to the Internet: