BRANDED FOOD CONTENT SERIES – DIGITAL / AV / PRINT
Description
AV: RTÉ TODAY & RTÉ PLAYER
• Cookery is at the heart of Today on RTÉ One, with the set centered around the studio kitchen. Viewers tune in daily to watch high profile chefs prepare their favourite recipes or to introduce new tastes for viewers to try.
• All episodes go on to RTÉ Player for 30 days after the original air date.
• The brand will get a 7/8 minute cookery segment on Today on RTÉ One, this will include PP.
PRINT: RTÉ GUIDE
• The brand will receive a 2-page native content spread in the RTÉ Guide themed around food.
DIGITAL: RTÉ.IE
• A native article will be published on RTÉ.ie with the brand logo and click through on the end of the article to the brand’s website.
• Native articles that run on RTÉ.ie have guaranteed 10,000 page views per article or will run for 35 days. Article will have a brand logo at the beginning of the piece and link through to the brand at the end.
• Natives will be written and designed by RTÉ and sent to the client for approval before publication.
SOCIAL MEDIA AMPLIFICATION
• All clips and recipes will also be shared across the RTÉ Today and RTÉ Guide social media channels, tagging the brand.